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Field Sales and Marketing Representative, Temporary

Role: Temporary

About Plenty

Plenty is on a mission to make fresh, pesticide-free fruits and vegetables more accessible to everyone.  Our cutting-edge indoor, vertical farms produce extraordinary yields using a fraction of the land and water outdoor farms need.  Nutrient-rich, mouth-watering and locally grown, our crops help people, communities and our planet to be healthier and more resilient.

The people and teams who make up Plenty are at the core of how we do this.  We are a collaborative and innovative bunch.  We are passionate about our contributions to Plenty, the communities around us and our planet, but never take ourselves too seriously.  We’re down to Earth, we grow together, and we always find a way.  Most importantly, we’re here to improve the lives of plants, people and our planet.  

About the role

You’ll be responsible for helping us drive sales by building strong relationships with produce teams in-store and identifying and executing on new trade and field marketing opportunities. You will be responsible for representing Plenty and our principles in store and executing merchandising objectives set forth by the retail sales team to achieve superior in-store results.  

We’re looking for someone who is excited to share Plenty’s mission with the world, deliver exceptional results for our customers, and drive growth.

What you'll do

You will serve on the front lines of Plenty and be our eyes, ears and boots on the ground to effectively foster valuable relationships with customers and as needed, engage with consumers.

A successful field sales/marketing representative will: 

  • Build strong relationships with existing customers and cultivate, assess, and win new leads within the sales territory
  • Develop and execute on the right strategy to drive sales in each store/account
  • Travel throughout the territory, visit customers on a recurring basis, and conduct account reviews at the store level; represent Plenty during all customer and prospect interactions
  • Discern quickly who the influencers and decision makers are in each store. Build strong and authentic relationships with each person and turn him/her into a Plenty champion; learn what excites produce team members and what their biggest challenges/hurdles are
  • Contribute to achieving aggressive sales goals by developing and executing on opportunities to drive sales in each store/account (e.g., sampling, stocking shelf, building secondary placement, new marketing activations, problem solving); communicate insights to and partner with correct Plenty teams to execute
  • Maintain records of all sales leads and/or customer accounts
  • Monitor the company’s industry competitors, new products, and market conditions
  • Identify opportunities, help develop the plan, and enable marketing initiatives as needed and as possible, leveraging thoughtful judgment to evaluate consumer behavior and patterns in this COVID world
  • Help us problem solve and troubleshoot while also leveraging observations, interactions and creativity to improve marketing programs and identify opportunities to increase sales
  • Be a team player and able/willing to roll up your sleeves and jump in on our biggest challenges and opportunities

What you'll bring to the table

  • A genuine interest and passion for Plenty’s mission
  • Demonstrated ability to identify and execute on new opportunities to drive sales
  • Valid driver’s license and reliable transportation (car/vehicle); ability to travel to stores in SoCal region (Los Angeles & Orange County) and other regions are needed  (Plenty will reimburse for mileage)
  • Ability to lift up to 25 lbs
  • You are a people person – you have a unique ability to forge strong relationships and to identify folks on the ground that are excited about what we are doing and build them into champions who will help achieve our joint goals
  • You are a good listener - it’s natural for you to be curious, learn from others, help with their challenges, and celebrate their wins
  • You are a problem solver – you have a proven ability to navigate obstacles in a thoughtful and effective manner
  • You’re a strong communicator, contributing to the feedback loop that maintains the best Plenty presence and activation possible
  • An ability to thrive in an entrepreneurial, cross-functional environment

Type of role

Temporary

Food & Safety Requirements

  • Comply with all Plant, State and Federal OSHA, EPA, FDA, HACCP, and SQF regulations
  • All employees must show proof of COVID vaccination before starting work, other than in limited circumstances where the law requires an exception
  • All applicants must be 18 years or older to apply